Before a record gets an official release white label promotional copies are often distributed to radio stations, DJ’s and music industry employees. NB* ‘Test Pressings’ are often grouped with white labels, as the name suggests these are used to test a record before manufacture and not for promotional purposes. Test Pressings are highly prized as they are made in even smaller quantities than promos.
Who Makes Them?
They are produced by both the major record labels and the independents, in some cases they are self made by upcoming bands/artists looking for a means to promote themselves.
What Do They Look Like?
As the name suggests they tend to be sent out in an unfinished state, often with plain white custom stamped labels and promo marked/plain sleeves.
Why Do We Like Them?
For the record collector the chance to own an extremely limited release by their favourite artist/band with different artwork and, in some cases, different mixes or even tracks to the official release, not only make them highly desirable but, choose well, and you’ve bagged yourself an instant collector’s item too!
Here’s our current Top 5 favourites, to see full list click here
…….on eBay! We sometimes forget just great the online marketplace eBay can be for finding rare music oddities, one need only look at the world’s most expensive guitar that’s currently listed on the site, and after a recent post, we believe there’s something actually better than the guitar. Well, that is of course […]
…..Nirvana went into Smart Studios in Madison, Wisconsin and started work on demo versions of ‘In Bloom’, ‘Dive’, ‘Lithium’, ‘Pay To Play’, ‘Imodium’, ‘Sappy’ and ‘Polly’ with Butch Vig producing…. If you’re looking for Nirvana rare vinyl, CDs and more, be sure to check the Nirvana Collectors Store at eil.com, […]
This months delivery from our man in Japan includes a huge array of original promotional and sample CD albums, with obi strips as usual. Rare promotional only 12″s from Kim Wilde, Atomic Kitten, Sheena Easton plus rare 7″s from Deep Purple, Jimi Hendrix and T-Rex. More will be added over […]