Before a record gets an official release white label promotional copies are often distributed to radio stations, DJ’s and music industry employees. NB* ‘Test Pressings’ are often grouped with white labels, as the name suggests these are used to test a record before manufacture and not for promotional purposes. Test Pressings are highly prized as they are made in even smaller quantities than promos.
Who Makes Them?
They are produced by both the major record labels and the independents, in some cases they are self made by upcoming bands/artists looking for a means to promote themselves.
What Do They Look Like?
As the name suggests they tend to be sent out in an unfinished state, often with plain white custom stamped labels and promo marked/plain sleeves.
Why Do We Like Them?
For the record collector the chance to own an extremely limited release by their favourite artist/band with different artwork and, in some cases, different mixes or even tracks to the official release, not only make them highly desirable but, choose well, and you’ve bagged yourself an instant collector’s item too!
Here’s our current Top 5 favourites, to see full list click here
As modern progressive rock’s undisputed figurehead and chief workaholic, Steven Wilson has little to prove, and yet his fourth solo album is anything but a cosy reassertion of values. In contrast to his much-lauded Victorian ghost-stories set The Raven that Refused to Sing from 2013, Hand. Cannot. Erase. is an […]
We recently acquired an incredible, all-encompassing, Michael Jackson collection that includes rare vinyl, foreign pressings, promotional items, merchandise, memorabilia and more – in fact if it had MJ’s image/name on it, there’s a good chance it’s in the collection! Be quick though, as soon as we’re uploading items to the […]
Dick’s Picks: Dick has plumped for this mega-bucks rarity by Clear Blue Sky on the uber-collectable Vertigo ‘Swirl’ imprint, a prime slice of vintage, mind-bending prog-flavoured space rock if ever there was….. Clear Blue Sky Hailing from North West London (Acton to be precise), this hard-hittting prog three-piece which featured John Simms (guitar), […]